Amazon Product Photography Services

What Is Product Photography?

Product photography utilizes a variety of ways to present items in a visually appealing manner to convince potential customers to make a purchase.

It is a significant aspect of offline and online advertising, especially when selling items directly to customers, such as catalogs, magazine advertisements, brochures, internet ads, corporate websites, or billboards.

How Does Photography Increase Conversion Rates?

We live in an era of visual data, which plays an important role at every stage of life. It’s extremely problematic when you consider how much data has been expanded. Google receives more than 2 million queries per minute. Humans create 2.5 quintillion bytes of data every day on a larger scale.

From the standpoint of a person, visualization works because they respond to and process visual input far more efficiently than other data kinds. The human brain can digest visuals 60,000 times faster than text will captivate you.

Visuals send around 90% of the information to the brain. Every single person on the planet is a visual creature. It is ideal for major businesses to use innovative solutions to utilize data visualization and reveal their genuine viewpoints to achieve their objectives. When it comes to internet buyers, the visual components draw them in first, not the written material.

Now, the photo quality reflects the brand image, forming the initial impression. For sellers, this is a fantastic chance. Every image should be engaging, polished, and professional to elicit the most engagement. Well-done product photography can lead to increased conversions.

Here are a few points to consider:

When it comes to “branding,” one of the finest methods to strengthen it is through product photography. It also connects it to a robust web presence. The picture of your goods must be consistent in terms of aesthetics. It ensures that your company has a digital persona.

Many product listings on Amazon have low-quality images, and the likelihood of those listings producing sales is substantially lower than that of listings with higher-quality images. Now, the whole point of taking beautiful photos is, so you don’t have to explain them in words.

Capturing An Amazon Product Photos

Product images on online buying sites may make or break an online purchasing experience. When it comes to Amazon photography services, the better the professional product photography, the more likely conversions are. Because of the fierce competition on Amazon, it is even more vital to focus on the quality and usefulness of the Amazon product photography service.

Poor Ecommerce product photography or incorrect product angles may result in shopping cart abandonment. We capture the beauty of your products to entice internet buyers to click the Buy Now button.

Amazon product photographs should be correct and should also be taken in good lighting and with a nice background. Our Amazon product photographers are fully aware of these intricacies, so you don’t have to worry about how to shoot product images for Amazon.

What are Amazon Product Image Requirements?

The technical parameters for the product image that you send to Amazon are as follows:

• Provide an image file in one of the following formats: GIF (.gif), TIFF (.tiff or .tif), JPEG (.jpg or .jpeg), or PNG (.png).
• All images should have a minimum width of 1000 pixels and a maximum height of 1000 pixels.
• Color modes of the images should be CMYK or RGB.
• File names must include the product’s identifier. (Amazon ASIN, 13-digit ISBN, JAN, EAN, or UPC) then add a dot and the file extension (e.g.455678967845.tif, or C000163789.jpeg).

The following image standards are offered by amazon for photos whose names are associated with identifiers without variant code or the MAIN variant:

For Main Image:

• Any kind of illustration or drawing for the product is not allowed.
• Any type of image or drawing for the product is not permitted.
• A confusing or gratuitous additional to an image is not acceptable.
• Every image should be well lit, photographed/scanned, and shot on a high-quality camera with realistic colors and edges.
• The images of music, DVD/video, and books must be on the front cover and should occupy 100% of the image’s frame.
• It is prohibited to use cellophane, promotional stickers, or jewel cases.
• All the other products must occupy 85+% of the image’s frame.
• It should be noted that the full product should be included in the frame.
• The background must be all-white (or RGB: 255,255,255).
• All images should be free graphics, insets, or text.
• Offensive or pornographic material is not allowed.

For Additional Images (apart from the main image):

• Every image should be related to or of the product being offered.
• Every image should be well lit, photographed/scanned, and shot on a high-quality camera with realistic colors and edges.
• Other products or objects are only authorized if they help you express how your product will be used.
• For 1-2 images, you can use other environments and backgrounds.
• The props and goods must take up at least 85 percent of the photo frame.
• Close-ups or cropped images will not be allowed.
• Demonstrative graphics or texts are allowed.
• Offensive or obscene content is not permitted.

The Importance of Great Product Photography on Amazon

According to studies, more than 65 percent of consumers value the product’s picture quality more than any specific information contained in the reviews or product description. High-volume sellers might utilize a variety of tactics to boost their listing with photographic photos.

Using Images on Amazon

Sellers should use different photographs of the product from various viewpoints. Photographic photos with vibrant colors can encourage users to stay on a website longer, increase click-through rates, and increase product conversion rates. One of the most important tasks in getting the product images right is to review Amazon’s criteria first. Most importantly, professional product pictures and cover art are the only images allowed on Amazon.

Image Quality

The image’s backdrop should be completely white, and Amazon suggests that the product take up at least 85% of the available area. In Amazon product photos, no graphics, illustrations, or writing are allowed. Experts advise sellers to utilize photographs with a size of 1500 pixels or above; the higher the resolution, the better. Amazon automatically scales down images larger than 1500 pixels (professional shots may be between 2000 and 3000 pixels).

Prepping the Images

The seller’s goal should be to fit the largest possible product image into the frame. The more photographs on the listing, the longer visitors will stay on the page, and the more likely their views will turn into purchases. In most circumstances, four to five photographs taken from various perspectives should suffice. Images of the accessories and in-action photographs are also quite important. The most fascinating and effective images, on the other hand, are those that tell a story.

Quality Imagery Helps

Investing in high-resolution, perfect images that are professionally lit on a white background helps sellers stand out from the crowd. Because there are so many poor images and unoptimized postings on Amazon, taking the time to produce excellent quality product photos can help merchants stand out from the crowd. According to the research, just about 5% of Amazon vendors use video snippets, so this is another simple approach to stand apart.

Getting Professional Help

Sellers who want to hire a professional photographer should look over each candidate’s portfolio. It’s also worth thinking about how long they’ve been in business and whether they have a true office and studio or if they’re merely running a home-based business. When the seller’s huge, professional photo helps raise the click-through rate and their products start showing up more frequently on Sponsored Ads and the Amazon search engine result page, the investment will be well worth it.

According to successful high-volume vendors, professional pictures and supporting visuals for product sites often increase sales conversions and improve click-through rates. The most effective strategy to make a fantastic first impression on potential buyers is to use high-resolution images that show the complete product and tell a story.

Best Amazon Product Photography Service To Get Your Listings To A Higher Level

Entrust the best Amazon photoshoot of your products to a professionally managed Amazon product picture studio. Our Amazon product photographers are highly competent and experienced, and they know exactly what they’re doing and how to get the finest results. We ensure that you receive an accurate amazon product picture that complies with the portal’s guidelines and meets the target audience’s expectations.

Hundreds of clients worldwide have been won over by our focus on superior quality photography and providing the best product photography services on-time delivery of your orders at the cheapest rates. We appreciate your suggestions and will incorporate them into the development of your products. Do you want to boost your Amazon sales by using high-quality photos? Simply contact us, and we will take care of the rest.